About us

Welcome

Over the last 20 years, I have travelled extensively throughout North Africa and the Middle East, meeting with customers to sell logs, lumbers, plywoods, and veneers. Throughout my travels, I have built strong relationships with clients and gained an in-depth understanding of their needs and preferences.

 I have also developed a deep appreciation for the rich cultural heritage and traditions of the region. Overall, my experience has taught me the importance of building strong relationships based on trust and mutual respect and the value of offering high-quality products that meet the unique needs of each client.

 Learning about logs, veneers, lumber, and plywood can be challenging, as it requires a deep understanding of the different types of wood species, their properties, and their applications. It also involves staying up to date with industry trends and advancements in technology. Moreover, it takes time and practice to develop the skills required to assess the quality of wood products and to make informed purchasing and selling decisions. However, the rewards of mastering this knowledge are numerous, including the ability to provide customers with high-quality products, improve profitability, and establish oneself as an expert in the industry. Continuous learning and improvement are essential to stay competitive and succeed in the dynamic and ever-changing world of the wood products industry.

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